Nazanin featured in Adweek’s 100 Most Creative People

June 11, 2017

Woohoo! Go Naz! Read the full story here.

Nazanin Rafsanjani
Creative Director, Gimlet

From walking entrepreneurs through the steps involved in financing a business to analyzing a dating app profile, Rafsanjani helps names like eBay and Tinder create compelling branded podcasts as an alternative to the 30-second commercial.

Since joining Gimlet Creative—the advertising arm of the podcast company that makes hit shows including StartUp and Reply All— two years ago, Rafsanjani has grown Gimlet’s advertisement business from a one-woman show to a full-time team of seven.

Similar to Gimlet’s editorial skills, the key to a great sponsored podcast starts with solid storytelling instincts, she says.

“We’re trying to surprise listeners and entertain them and do it in a way where they want to spend 20, 30 minutes with the show that you’re listening to,” says Rafsanjani. “The process is super collaborative.”
—Lauren Johnson